FUNCTION

The position is responsible for assisting the Manager – Marketing in developing, planning, implementing and monitoring the marketing strategy of the business. The principal accountabilities include:

• Recommend opportunities to be incorporated in the marketing strategy based on the Company’s objectives and current trends
• Planning, strategizing, implementing and evaluating marketing strategies
• Undertake continuous analysis of campaigns and develop reports at the end of every campaign
• Understanding and aligning the brand accordingly to maintain brand equity
• Identify merchandise item opportunities and undertake inventory management of merchandise items
• Monitoring, tracking & evaluating market & competitive dynamics to explore options for revenue generation from new and existing customers
• Work in conjunction with the Creative Designer for creation of artwork, photo, video and layout designs used for advertising, broadcast and web communication
• Ensure delivery of high quality marketing materials and services from suppliers consistent with the AutoXpress brand

QUALIFICATIONS & SKILLS

• Bachelor’s degree in commerce, business or related field with a marketing option from a recognized university
• Post graduate qualification from Chartered Institute of Marketing (CIM), is an added advantage
• At least 2 years’ experience at the same level in a marketing field
• Knowledge of the Adobe Creative Suite is an added advantage
• Computer literacy in MS office packages

Degree qualifications

• Bachelor of Arts (BA)
• Master of Arts (MA)