Sales & Marketing Officer at Indepth Research


  • Company: Indepth Research Services Ltd
  • Location: Kenya
  • State: Nairobi
  • Job type: Full-Time
  • Job category: Sales/Marketing Jobs in Kenya
  • Develop and implement sales and marketing strategies.
  • Analyzing the market or markets where the IRES operates.
  • Developing and making effective use of IRES company profile.
  • Elaborate business development plans, implement processes to support business growth through customer and market definition
  • Agreeing upon and implementing a marketing plan.
  • Identifying substantive areas of expertise where the firm is weak or understaffed and quickly act to correct the situation.
  • Identifying a specific number of prospective new clients and dealing with the prospects directly or indirectly.
  • Build and maintain high level contacts with current and prospective customers, including other business and project partners
  • Drive prospects through to contract awards, including identifying new customers and markets, simultaneously developing approaches to the market and identifying new prospects
  • Determining which of the firm’s strengths should be brought to the attention of existing and prospective clients in the markets where the IRES practices.
  • Meeting with each major existing client and determining:
    • Whether the client is satisfied with the firm’s representation;
    • How the IRES might improve from the client’s perspective;
    • What other services might be performed using client evaluation questionnaires.
  • Analyzing the mailing list for firm announcements and determining whether it should be expanded or modified.
  • Identifying a specific number of potential referral sources and informing them about the firm.
  • Identifying and encouraging participation in appropriate service, political, social, alumni and similar organizations for all staff
  • Developing internal programs to keep the staff in the firm informed about business development activities.
  • Facilitate business growth by working as a cohesive team with the senior management.


  • Must have a relevant Degree in Marketing or related field
  • An MBA or any Master’s degree and possession of additional marketing qualifications would be an added advantage.
  • A member of Chartered Institute of Marketing will be an added advantage
  • Excellent writing, editing, digital and oral presentation skills in English
  • Knowledge of traditional and digital marketing, content marketing, and social media marketing
  • Experience with research using data analytics software
  • Proficiency in full Microsoft Office suite, especially with Excel and PowerPoint
  • Excellent negotiating & interpersonal skills
  • Experience in working with one or more content management system e.g. WordPress, Drupal, Joomla
  • Technically minded, with an understanding of HTML, CSS, JavaScript and other web technologies
  • Candidates with experience in corporate training or research consultancy will have a distinct advantage.
  • Ability to develop winning teams
  • Must be comfortable working on Saturdays

How to Apply

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Our client provides exceptional products and services for their customers’ homes and their lifestyles in the form of: beautiful kitchen and bath products; innovative engines and generators; and memorable hospitality…